Author: karlschmieder

You Need 1000 True Fans

That’s the number of True Fans Wired founder Kevin Kelly suggested any creator needs to make a living. “A creator, such as an artist, musician, photographer, craftsperson, performer, animator, designer, videomaker, or author—in other words, anyone producing works of art—needs to acquire only 1,000 True Fans to make a living.” These True Fans, “Will purchase anything […]

My Three Words for 2017

Chris Brogan is an inspiration. If you study internet marketing, you’re bound to run across him. He’s smart, honest and prolific. Anthony Iannarino had him on an episode of In The Arena, where he discussed his book, The Impact Equation. I subscribed to Chris’ newsletter and read every word every Sunday morning. A few days ago, Chris mentioned he chooses three […]

Movie Review: Arrival

Arrival does a good job of showing scientists at work. The movie tells the story of a linguist and a theoretical physicist on deadline to translate the language of an alien species. The aliens arrive in twelve giant, almond-shaped monoliths that float above cities and remote locations across the globe. The US military recruits linguist Louise Banks, played by Amy Adams […]

A Brief, Personal Reading List – Fiction September 2016

I recently shared this reading list with thesalesblog author and sales guru Anthony Iannarino. Anthony’s extremely well read but admitted he didn’t read much fiction. Here’s what I wrote him: I grew up on science fiction and have read a lot of it and admit it’s inspired my career. But I’ve also read a lot […]

Interview: John Cumbers of SynBioBeta | Passionate Entrepreneurs Using Biology to Improve the World

Here’s John Cumbers, founder of SynBioBeta. In this interview, John reveals SynBioBeta’s origin story, the challenges he faced in starting the company what big companies don’t understand about start-up synthetic biology companies. It’s an excellent read. Enjoy. Introduction Stories about synthetic biology make news every day. Called “the next stage of genetic engineering,” synthetic biology brings […]

Science Writing Radio: How to Create a Podcast That Actually Delivers Useful Information

Only three percent of marketers say they use podcasts as a content marketing tactic, according to the Content Marketing Institute’s Sarah Mitchell. Among life sciences marketers, the number of podcasts aimed at patients or physicians could probably be counted on both hands. Industry publications such as FierceBiotech, Pharmaceutical Executive and PharmaIQ have embraced the medium […]

Mobile-First Mindset: Mast Mobile Sells Innovation

An application that allows users to have a business and a personal number on one device. It’s surprising, really. That the common problem of enterprise sales people and freelancers who juggle two phones with different numbers hasn’t been resolved before. Mast Mobile is a mobile carrier that solves that neatly. And for salespeople who must […]

Captain Underpants, BioBuilder and iGEM: Preparing Kids for the Biotech Century

Melvin’s Li’l Scientist Wristwatch had a built-in DNA extractor. Melvin inserted the filthy toenail into his watch and programmed a complete extraction procedure while the Turbo Toilet 2000 chased him back through town… As Melvin ran screaming, his watch quickly pulverized and sonicated the toenail cells, removed their membrane lipids, proteins and RNA, and purified […]

Nag Nag Nag: Cabaret Voltaire vs Akufen’s (karaoke slam mix)

It’s been a while, a long while, since I’ve posted anything music related, so I offer up a contrast of sorts. Here’s Cabaret Volataire‘s brilliant Nag Nag Nag from their 1980 Live at the YMCA album. Simple distorted guitars, bristling synthesizer electronics, this was early – but still danceable – industrial music no doubt inspired by the Cold War […]